• 4/16/2013

The Ministry of industry, energy and tourism, through Turespaña, signed an agreement with the spanish confederation of Yacht Clubs

  • Activities will be undertaken in various european markets.
  • For booking clubs will join the central reservationswww.spain.info
  • It organized marketing activities with travel agents, the media and the final customers.

16.04.2013. The secretary of State of tourism, Isabel María Borrego Cortés has signed today, as president of the Institute of tourism of Spain (Turespaña), an agreement with the president of the Spanish confederation of Nautical Clubs (CEACNA), josé Miguel Jaubert Lorenzo, enable the development, during this year, of joint actions of marketing of nautical tourism product.Convention nautical clubs

These actions are to be achieved through market research activities, in the exchange of contents and information material, as well as in work with travel agents, the media and end users, particularly in europe.

The spanish confederation of Nautical Clubs will have access to studies conducted by Turespaña and available free of restricted web sitewww.tourspain.eswhile CEACNA would provide the institute of tourism of spain for market research performed to deposit them in the documentation centre in the northeast of spain, under the institute of Tourism Studies, so that they can be consulted by experts or students of Tourism.

Exchanges of contents

Yacht Clubs will be exchanged and Turespaña information in their respective internet portals. The portal for the promotion of tourism Turespañawww.spain.infothe general public, in various languages, on the supply of these facilities nautical and also to make available to the Confederation contents related to water sports including in the Turespaña information.

Moreover, the confederation shall have relinquished to Turespaña your photographic archive, which will be used in the international promotion through the spanish tourism Offices abroad. Both institutions agreed jointly perform promotion actions in social networks.

As for the marketing activities, there will be actions with travel agents, familiarisation trips and the press, as well as attending trade fairs aimed at the end, public participation in social networks, organization of events náuticos-deportivos, etc.