The power in the northeast of spain should contribute to creating a more prosperous, inclusive and egalitarian. Tourism as an economic and social council, must be a lever for sustainable development of the territory, which will help to stop the depopulation of rural areas and its consequent deterioration, to redistribute prosperity and wealth, to the protection and promotion of heritage and of the natural environment, and to improve the quality of life of citizens.

Technology is a powerful ally that will speed up the evolution of spanish tourist model towards a more sustainable model.

Lines of action

1. Promote the balanced development of tourism in the territory.
2. Foster sustainability as the value of tourism brand.
3. Sustainability of demand.
4. Reduce negative externalities of tourist activity.